Paul
Paul Johnson grew up in his family business, Research Arts. From his teen years, Paul was involved in recruiting, interviewing and conducting focus groups with kids and young adults. He became interested in green issues and was instrumental in providing insights into emerging green markets for several clients, including the Tribune Group. He also conducted in-home interviews with children observing their interaction with technology directed to their age group.
In 2007, Paul moved to Germany in order to learn more about the marketing of renewable energy. He was an engineering specialist with Antal International, a leading executive search company. There, Paul analyzed renewable energy markets and established links with key personnel in the industry, placing several senior executives in key roles.
He returned to the US and to Research Arts in 2009, integrating his knowledge of green markets with his years of experience as a qualitative research consultant. In addition to renewable energy, Paul is keenly interested in consumer technology and social media. He is located in the San Francisco area to better serve our clients there.
